La Negra is a tropical den on the Pacific coast of Mexico, designed for relaxed people who want to have a tasty casual meal and a good time in a very eclectic atmosphere. Founded in the oldest house of the neighborhood, under a huge tree, La Negra is frequently visited by families, retired people, couples, kids, tourist and local crowd; everyone part of this story since 2015.
La Negra started as a small alternative project, after we had closed (and not because we wanted) our firs business by the beach, in which we had invested all our energy. We were broken, yet full of ideas and motivation.
We were fascinated with the vibe of the town and the charm of the tree house. We moved to our new home with our oldest daughter and our loyal Great Dane (to whom we owe the name) and started again; people were incredibly supporting, we loved what we do and soon we were enough inspired to add a new member to the family. Our little baby came with a big wave of improvements to our life project and to the place, that little by little, have resulted into the rooftop, two bars, bathrooms and a kitchen worthy of our guests.
We have to thank all the good souls who have joined this madness during all these years, and of course to our team that makes us strong always able to learn, serve and share smiles. Thanks for enjoying with us!
-Hector & Serena
Book a Table
WE OPEN EVERYDAY!
Sunday to Thursday 6:00 – 11:00PM
Friday & Saturday 6:00PM – 12:00AM
Contact: 311-275-3070 / 329-298-0420
Please consider the following when making your reservation:
· Let us know if your group includes children or teenage under 18, this is to make sure we assign you a table in a proper area; since we have a space exclusively for adults.
· Let us know if someone in your group can’t use stairs.
· We have a 10 minute tolerance, if you think you are late please give us a call to avoid assigning your table to someone else.
What really matters...
Good Vibes Only
Keeping a cordial environment, based in respect, inclusion and harmony, among all the members of this family and our visitors is our priority. La Negra has become the second home of many, regardless their place of origin, sexual, political or religious preferences… For these reasons, we have a policy of ZERO TOLERANCE with sexual harassment, bad drinkers, or any disrespectful attitude in the place. Only good vibes are welcome.
Music for the Soul
Music brought us here and put us together as a family; that’s how important music is at La Negra. We choose carefully special world music sounds that our visitors can enjoy and remember. There will always be someone in charge of the music, to play some nice tunes that feed the soul and from time to time, motivate a good dance. Listen some sessions of our guest and favorite playlist in our SoundCloud:
As Mexicans, we try our raw materials exalt the quality and wealth of our country. Here you will mainly find a variety of products focused on supporting local and national commerce, avoiding big brands and mass productions.
News & Events
New Anti-Tobacco Law
Last January 15 of 2023, Mexican Government introduced the new Anti-Tobacco Law, with which is intended to drastically reduce the consumption of cigarettes and other nicotine products in public spaces, and protect the general non smoking people, including child and teenagers. From now on, smoking is prohibited in places where people is congregated such as: offices, shopping centers, markets, public transport stops, hotels, stadiums, entertainment venues, parks, beaches and course, bars and restaurants. It is also prohibited for these last, to allocate a “smoking area” even for electronic cigarettes.
We know that this is a very radical transition, however we hope that the application of these measures will have a positive impact on the collective conscience, since cigarrette smoke and nicotine affect us all, both smokers and those who coexist with them. Thanks in advance for understanding that at La Negra facilities, we will enforce the law, so we ask for your full support when you visit us.
La Negra Team
Our team is the heart of the place, if you are willing to learn and grow in a healthy work environment… apply to work with us!
✓ Salaries and benefits above the law.
✓ Punctuality bonuses.
✓ Food bonus
✓ Tips (Common fund).
- Only adults who live in the bay.
- Mention your expertise areas.
- Add two references of previous jobs with contact number.
Bucerías · Nayarit · Mx